Creation date: 2015
Location: Ciudad de México
Sector of activity: Education · Textile, footwear and accessories · Wholesale and retail trade
Social issue: Diversity (people in state of exclusion, minorities and people with disabilities) · Education (access to education and skills)
Taller Nu is a design studio committed to collaborative practices and craft techniques. It seeks to inspire a new ethical and sustainable business approach. This company generates jobs and trains the prison population, solving the problems faced by those who have been imprisoned once they are released.
The innovation is in how the target audience are treated and the production and management model. "In a country like Mexico where violence and poverty is a common denominator against which the government has not found a solution. Taller Nu seeks, through employment, education and training, to reduce and prevent recidivism in an abandoned population such as prisoners," explain its managers Pilar Obeso and Olga Olivares. "We encourage our customers to conscientiously consume unique and ethical products that go against mass production. Design as a solution to problems that affect the whole society."
In this workshop they seek to create routines that encourage prisoners to assume responsibilities, train them in a trade and support them morally and economically. In 2017, Taller Nu will begin to train women prisoners inside the Dr. Alfonso Quiroz Cuarón Social Readaptation Center in Texcoco, State of Mexicoguerles and give them the opportunity to become master shoemakers.